Pearson India on Sep 2 announced the India launch of Study Prep, its AI-enhanced video learning experience that offers personalized study support across more than 25 academic subjects. Launched commercially globally in the first half of this year, the expansion into India marks a significant step in bridging digital learning and classroom education for millions of learners. This rollout also includes additional countries such as Canada, Brazil, the UK, China, and South Africa.
India is one of the fastest-growing education markets, with students and institutions increasingly turning to digital solutions for learning continuity and academic excellence. Study Prep builds on the country’s shift toward digital solutions by delivering a comprehensive learning experience, bringing human expertise together with thoughtfully designed AI purpose-built for learning.
“In today’s increasingly AI-driven world, students need learning tools that not only help them master course content but enable them to learn better and think deeper, preparing them for the future,” said Vinay Kumar Swamy, Country Head, Pearson India. “By expanding Study Prep to India, we’re ensuring that quality educational support is available to students wherever and whenever they need it, regardless of geography or time zone. This is also aligned with our commitment to support India’s transition to digital-first education and enhance the country’s AI capabilities in the education sector.”
Study Prep currently offers learning support in business, science, math, and psychology, with more subjects to be introduced soon. Study Prep complements traditional course materials, providing students with on-demand study support that aligns with the specific courses they’re enrolled in.
- Students have access to thousands of bite-sized video explanations and practice problems, assistance from expert human tutors, and AI-powered study tools.
- Study Prep’s syllabus-matching technology creates personalized study plans tailored to a student’s unique course, as its AI Tutor helps students instantly tackle challenging concepts with scaffolded step-by-step guidance all in the flow of learning.
Students can also engage directly with their video content by clicking on the “ask a question” button to automatically pause the video and have the embedded AI chat bot answer questions on those specific concepts.
