Kraftshala has rolled out the 3.0 edition of its flagship Marketing Launchpad program for the 2025 cohorts.The Marketing Launchpad helps students become full-stack marketers with in-depth modules on Content Creation, Social Media, and an expanded Programmatic Advertising track. These are in addition to its strong foundation in various domains of Digital Marketing including Performance Marketing, SEO, Ecommerce; and also, AI, Human Skills and Excel—skills essential to modern marketing workflows.
What sets the new version apart is the integration of AI tools and content frameworks across every module. Whether it’s building a campaign, optimizing performance, or evaluating creatives, learners are actively using AI to speed up execution, make better decisions, and deliver stronger outcomes—mirroring what real marketers do today.
With these additions, the program now runs for 22 weeks (up from 19), covering 850+ hours of learning. Learners complete 8 live projects, up from 5, across Meta Ads, Google Ads, SEO, Programmatic, E-commerce, Content Creation, social media, and Blog Development, making it one of the most hands-on and comprehensive marketing programs available today.
The upgraded curriculum trains learners to write creative briefs, evaluate content, run cross-channel campaigns, and analyse performance data using AI-powered tools integrated into every part of the learning journey. These are the skills increasingly sought after by recruiters—especially in startups and emerging brands—where marketers are expected to wear multiple hats from day one.
