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H&M under CSR supports entrepreneurial venture of a group of Gokulpuri youth from YIAL for producing floor cleaner from organic waste

education by education
May 13, 2024
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H&M under CSR supports entrepreneurial venture of a group of Gokulpuri youth from YIAL for producing  floor cleaner from organic waste
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In a collaborative effort to support local entrepreneurship and environmental sustainability, NGO, Bal Raksha Bharat and H&M India inaugurates a groundbreaking bio-enzyme-based floor cleaner production unit in New Delhi. This initiative not only addresses the pressing issue of organic waste management but also creates meaningful livelihood opportunities for the community’s youth.

The production unit, spearheaded by a dynamic team of nine local youths through a partnership firm, symbolizes the spirit of Yuva Bharat, harnessing the energy and ingenuity of India’s young population. Through the innovative use of citric fruit peels as the primary raw material, the project not only tackles fruit waste disposal but also manufactures high-quality organic floor cleaner and fertilizer, while being priced at just Rs. 150 per litre, thereby, contributing to a circular economy model.

The manufacturing process, meticulously crafted with a blend of jaggery, fruit peels, and water in a specific ratio, undergoes a 90-day fermentation process to yield potent bio-enzymes. With no special machinery required, the unit showcases the power of organic production methods in achieving both environmental and economic sustainability.

Speaking on the occasion, Sudarshan Suchi, Chief Executive Officer of Bal Raksha Bharat, expressed enthusiasm for the project’s potential impact on both environmental conservation and economic empowerment. “Empowering children, youth & the community is at the core of our work. This also is a significant step towards realisation of a Yuva Bharat. We thank H&M for collaborating with us to support initiatives that harness the potential of India’s young population for national development, empowerment, and progress. Through this partnership, we not only mitigate environmental pollution but also empower local communities through job creation.”

Emphasizing on the collaboration, Yanira Ramirez, Country Sales Manager, H&M India, she said, “At H&M, we believe in the power of collaboration to drive positive change. By supporting initiatives like the bio-enzyme production unit, we aim to create lasting impact in the communities we serve while advancing our sustainability goals. This partnership exemplifies our dedication to community empowerment and environmental sustainability, reinforcing our commitment to building a more circular economy and inclusive futures for the generations to come”.

This venture, born out of Bal Raksha Bharat’s Youth Innovation and Action Lab (YIAL), showcases the power of youth leadership and human-centered design methodology in addressing community challenges. Through collaborative efforts, Bal Raksha Bharat and H&M are driving towards a cleaner, more sustainable future for all.

 

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