London-based consumer tech brand, Nothing, has announced the launch of their first-ever Students Program in India, “Generation Nothing” in partnership with Yuvaa, India’s Gen-Z driven youth media, impact, and insights organization.
“Generation Nothing” recognizes the immense potential of today’s youth in driving the brand’s vision forward, to thrive in a world where tech is fun again.
This marks Nothing’s debut student program. Students recruited will play a crucial role in shaping the future of this program. As with all Nothing community outreaches, the student program will be exclusive, focused on innovation and budding creators. Students will be carefully selected based on their interest in design, culture and technology. Through this initiative, Nothing will host fun and enriching workshops, provide opportunities for students to showcase their skills, co-create alongside the Nothing team and network with global experts.
Manu Sharma, VP and GM of Nothing India added “The Generation Nothing program strives to tap into the freshest minds of young indian talent in order to drive innovation and creativity. We firmly believe that our program will inspire students and allow them to actively engage with the Nothing team, fostering a creative exchange of knowledge and co-creation. Through this program, we aspire to revolutionize students’ approach towards technology.”
Students can expect to receive merchandise, vouchers, exclusive access to Nothing experiences and several other perks. Culminating with internship grants for selected students, who will be offered a chance to work within the organization.
Nothing will leverage Yuvaa’s extensive student network for outreach. The intent of this program is to find collaborators and innovators who fit into the ethos of the brand.
Enrollment will be restricted to current students studying in an Indian Institution.
