Kraftshala has launched its flagship Post Graduate Program (PGP) in Sales, Marketing and Business Leadership, following the success of its pilot batches.
The PGP is purpose-built for individuals, both freshers and professionals across B2B, FMCG, and D2C sectors. The program focuses on training students on-ground projects on each of the verticals.
Speaking about this, Varun Satia, Founder & CEO, Kraftshala, said, “The PGP program is built for folks who want to build their careers focused in sales and marketing roles. There is a huge demand for talent which is specifically skilled in sales, persuasion, and marketing, both from legacy recruiters as well as new age companies as most MBA colleges stop at theory, but our program is specifically ensuring that students go into the trenches and do the work.”
Over the course of seven months, learners complete seven real-world projects, ranging from street selling and territory management to B2B pipeline creation, ad optimization, landing page design, and branded content development. The curriculum, designed with direct input from industry experts, covers a stack of topics including Business Fundamentals, Core Sales and Persuasion, B2B Sales, Category Management, E-commerce and Content Marketing, and Performance Marketing.
Link to apply – https://www.kraftshala.com/sales-course/
Last date to apply – 20th May
