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Education21
Home Useful Announcements

GMAC launches Advancery: AI-Powered Education Research & Planning Platform

education by education
April 4, 2025
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Graduate Management Admission Council (GMAC), a non-profit organization leveraging its wide and long-standing connections with leading business schools, on Apr 4 announced the global launch of Advancery, an innovative platform designed to guide candidates through their business education journey, with future expansions in development.

Business school candidates and professionals recognize the need to adapt—whether to accelerate career growth, pivot industries, or build businesses that anticipate evolving market demands—yet many struggle to navigate the overwhelming array of options and make informed decisions. As business schools evolve to meet the demands of the modern workplace with a wide range of programs on offer to support professional career advancement—from MBA, master’s, online programs, certificates to one-off courses, it can be hard for people to identify the best program to meet their career goals. This is where Advancery comes in. The new tool delivers a holistic, personalized approach that connects career ambitions, program selection, and application strategy in a unified experience.

“Choosing the right business school can be one of the most consequential decisions in one’s lifetime, and Advancery aims to make it informed and effortless for all the candidates out there contemplating taking the next step,” said Adam Witwer, chief product officer of GMAC. “With over 70 years of expertise in data science and offering solutions to connect talent with the right business schools for them, we’re excited to introduce Advancery—a powerful, user-friendly tool that empowers business school candidates to easily identify, plan, and achieve their educational and career goals.” 

For candidates interested in gaining clarity, confidence, and peace of mind in their business education journey, they can learn more at advancery.gmac.com. New users can experience the full suite of features with a complimentary 7-day trial, providing a risk-free opportunity to explore all the benefits.

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